In today's complex digital marketplace, having a streamlined solution that combines automation and data management like Salesforce Revenue Cloud is crucial for businesses to succeed.
Over the past decade, software companies have developed and launched new products to bring enhanced capabilities to CRM, marketing, and digital sales.
However, the piecemeal release of enterprise management systems had created unexpected obstacles for companies trying to streamline their processes. To answer the call, software company Salesforce has launched the Salesforce Revenue Cloud.
Introduced to enterprise customers at the beginning of 2020, the Salesforce Revenue Cloud - which is a new element of the company's Customer 360 platform - brings together many of Salesforce customer's favorite tools into one umbrella offering:
- B2B Commerce
- Partner Relationship Management
With Salesforce Revenue Cloud, businesses of all sizes and industry types can now utilize tools built to optimize revenue streams. Now, team members in various departments can utilize the same cloud-based tools to streamline how they work with customers, partners, and employees.
This new solution helps businesses increase their revenue while improving profitability by accelerating deals to close faster and more efficiently, driving their bottom line.
While this solution won't replace the need for a robust Enterprise Resource Planning (ERP) capability, it can help connect the dots between the different systems and departments that depend on one another for revenue growth and sales effectiveness. Thus, the two are complimentary if setup the right way.
What Salesforce Revenue Cloud Brings to the Table
As part of a company that has been at the forefront of offering the latest in customer relationship management (CRM) technology for the past decade, Salesforce knows how to deliver on advanced features that increase sales effectiveness.
It should come as no surprise that Salesforce Revenue Cloud has been designed to help businesses improve their performance. Here's a highlight of some of the new capabilities that Salesforce Revenue Cloud brings to companies:
- A streamlined sales channel process that combines direct sales, digital storefronts, and partners. This allows sales reps to oversee a customer's purchasing behavior to optimize their experience and increase sales.
- Development of a new CPQ-B2B Commerce connector, helping businesses using Revenue Cloud to increase their B2B sales process with digital carts and self-service capabilities.
- Added workflow management systems via the acquisition of Vlocity, which helps teams create new revenue streams via monetization strategies and subscription-style offerings.
- Sales system automation and fast invoicing that reduces time spent creating, approving, and processing sales systems.
- The launch of a brand new Customer Asset Lifecycle Management tool, which can give users a dashboard-view of KPIs, CLVs, contract amendments, balances, and more with a single click.
Not only does this solution allow businesses to increase their toolkit for success, but it also helps them achieve their revenue milestones faster.
The Top Benefits of Implementing Salesforce Revenue Cloud
An Integrated Solution with a Single Access Point
As mentioned above, one of the most significant benefits of Salesforce Revenue Cloud is that users can access all of its elements in one place. Have you ever had to look through five separate applications (or Excel spreadsheets) just to find the information you need? With Salesforce Revenue Cloud, you don’t have to. Everything is in one place.
A Single Solution that Provides Access across the Entire Organization
In addition to accessing all of its features at once, businesses can also access all areas of Salesforce Revenue Cloud from anywhere across the enterprise. No matter where they are, they can access the information that will help them succeed.
A Single Solution that Accelerates Revenue Growth
By leveraging all of the features and capabilities in Salesforce Revenue Cloud, businesses can accelerate revenue growth to evolve into more agile companies that are better prepared to face business challenges. And because it is an integrated solution with a single access point, users can make more effective decisions that can help them reach the next level.
A Single Solution that Increases Time to Value
The value is found in the time it saves its users while providing new ways to increase revenue, create new products and services, and collaborate across departments. It's a unified solution with single access points, streamlined processes, and accelerated revenue growth.
Is Salesforce Revenue Cloud Right For You?
If your business wants to improve its customer experience, maximize revenue growth opportunities, and make smarter decisions that can increase time to value, this solution is a great option. It can be beneficial to work with a Salesforce expert to ensure that your business is ready for this product. An expert that is experienced in transformative solutions as well as quick start, accelerated implementation packages to unlock speed to value